The Imp Site

Hillman Imp and its badge-engineered cousins


The Rootes Group project to develop a small Hillman started in 1955. And a "gallant wee Scot" arrived into the world on 2nd May 1963. Coming from a conservative manufacturer, this car was anything but orthodox.

The Rootes Group consisted of five marques: Hillman, Humber, Singer, Sunbeam and Commer. They used the images that the public had of these different marques (sporty Sunbeams, luxurious Singers) to have the Imp appeal to different groups of people. This is called badge engineering. Most of the cars in the Imp range were made under more than one badge.

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The Imp range

Imp Specials

I did not put these special Imps with the other Specials, as these are Imps inside and out: they don't just have the Imp's character, they have the Imp shape.

Imp packages offered by tuning specialists

Special Imps

Prototypes

Chrysler, after-Imp


Datasheet
The Imp Site
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